Wellington, New Zealand

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Wellington is the capital city and second most populous urban area of New Zealand. It is at the southwestern tip of the North Island, between Cook Strait and the Rimutaka Range. The urban area is home to 397,900 residents. The city council area has 204,000 people.

Wellington, New Zealand
Wellington, New Zealand

The 2012 Mercer Quality of Living Survey ranked Wellington 13th in the world. In 2011 Lonely Planet Best in Travel 2011 named Wellington as fourth in its Top 10 Cities to Visit in 2011, referring to the New Zealand capital as the "coolest little capital in the world".

Wellington, New Zealand
Wellington, New Zealand

Tourism is a major contributor to Wellington's economy, injecting approximately $1.3 billion into the region annually and accounting for 9% of total FTE employment. The city is consistently named as New Zealanders' favourite destination in the quarterly FlyBuys Colmar Brunton Mood of the Traveller survey and it was fourth in Lonely Planet Best in Travel 2011's Top 10 Cities to Visit in 2011.

Wellington, New Zealand
Wellington, New Zealand

Wellington is marketed as the 'coolest little capital in the world' by Positively Wellington Tourism, an award-winning regional tourism organisation set up as a council controlled organisation by Wellington City Council in 1997. The organisation's council funding comes through the Downtown Levy commercial rate. In the decade to 2010, the city saw growth of over 60% in commercial guest nights.

Wellington, New Zealand
Wellington, New Zealand

Popular tourist attractions include Museum of Wellington City & Sea, Wellington Zoo, Zealandia (Karori Wildlife Sanctuary) and Wellington Cable Car. Cruise tourism to the capital is experiencing a major boom, in line with nationwide development. The 2010/11 season saw 125,000 passengers and crew visit the city on 60 liners. There are 80 vessels booked for stopovers in the 2011/12 season - estimated to inject more than $31 million into the region's economy and representing a 74% increase in the space of two years.

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